The annual meeting and business forum of the European Bank for Reconstruction and Development (EBRD) was held in Sarajevo (Bosnia and Herzegovina) in the second week of May. During two days, members of the EBRD’s Board of Directors and more than two thousand representatives of various state institutions, businesses and organizations discussed connection and integration, as well as strengthening the economy and economic growth. As a partner of the EBRD in Serbia, company Transfera took part in this event.
Duško Radović, CEO of the company Transfera, declared his viewpoints on the objections that the company faces in the process of digitalization, within the panel – The Digitalization – Preparation of Small and Medium Enterprises for the Future.
Companies must expand perspectives and implement modern technologies into their business models in order to keep pace with the modernized market in order to reach new clients. It is also a gateway to deliver more value to customers. Digitalization of business is no longer an option, but an obligation for all companies that are responsible for the users of their services and products, Radović pointed out.